Encyclopedia of Opinion
Question
Who is James Bond?
Position‹4 of 4

Who cares who James Bond is?

This position holds that it scarcely matters who James Bond is. It argues that the character is no longer culturally relevant — that 'James Bond' is merely a code name passed between agents, and that the franchise persists chiefly as a commercial cash cow rather than a figure worth analysing.

Supporting arguments · 3

  1. James Bond is just a code name
    James Bond is not any one man, but a code name used by multiple agents.
  2. James Bond is just a cash cow
    James Bond movies are created because they make money, not because filmmakers have any authentic, creative love for the character.
  3. James Bond is no longer relevant
    James Bond is an archaic relic of a time gone by. His character is outdated because he symbolizes the masculine ideal of the 1950s. As a symbol of a 20th century ideal, he holds no relevance in the 21st century.